Tag Archives: ad

Mission Street Man Girdles

Squeem Man Girdles on Mission Street, San Francisco

This sandwich board ad is a big, tall drink of WTF. Where to begin?

“Magical lingerie,” perhaps? (For men!) Or, how about “Squeem” as a name for a product line (slight handicapping for being a Brazilian company)?

If those don’t wake you up, we can take a look at the claim, “Get Fit Immediately.” And, finally, take a look at that model. Does he look like a candidate for a man-girdle? Is the Squeem thing-a-ma-bob “magically” re-distributing his spare tire into his pecs and biceps (or his…Johnson)?

You decide.

(spotted@ Mission & 21st)